Primus Partners has entered a strategic alliance with Data Safeguard, a global leader in AI-driven unified privacy automation, to accelerate privacy compliance and responsible AI adoption across India, the Middle East and the United States.
The partnership strengthens Primus Partners’ mission to shape trusted and citizen-centric digital ecosystems as countries advance major data governance reforms, including India’s DPDPA 2023, the Middle East’s PDPL, and global regulations such as GDPR, HIPAA and CCPA/CPRA.
By integrating Data Safeguard’s CCE® Responsible & Ethical AI engine and ID-PRIVACY® platform with Primus Partners’ policy, digital transformation and program-implementation expertise, the alliance will help enterprises and governments:
• Fast-track compliance across multiple data protection regimes
• Automate consent, DPIA, DSAR, data discovery and purpose-limitation workflows
• Build transparent, responsible and globally benchmarked AI systems
• Strengthen governance models grounded in ethics and privacy
With data protection laws now in force in more than 120 countries, organizations are investing heavily in compliance as a driver of digital trust and competitive advantage.
Nilaya Varma, Group CEO & Co-Founder, Primus Partners, said the collaboration combines advanced automation with policy-led advisory to help institutions strengthen regulatory readiness and innovate responsibly. Sudhir Sahu, Founder & CEO, Data Safeguard, added that the alliance unites policy expertise with deep privacy engineering to support ethical, automated and regulation-ready digital infrastructures.

