MOAR Advisory and HEX Advisory Group today announced a strategic partnership to deliver India’s first fully integrated and independent advisory offering across the complete Global Capability Centre (GCC) lifecycle. The collaboration aims to help global enterprises navigate the evolving GCC landscape with a single advisory partner focused entirely on long-term enterprise outcomes.
As India’s GCC ecosystem matures beyond cost arbitrage, enterprises are increasingly looking for strategic partners who can support every stage of the GCC journey—from market entry and location strategy to governance, optimisation, and long-term value creation. The MOAR-HEX partnership addresses this shift by combining deep regional expertise with C-suite advisory capabilities.
The joint offering is designed around four core priorities: objective and enterprise-first advisory, value-driven operating models, next-generation GCC transformation, and deep regional intelligence. Together, the firms will support enterprises in building innovation-led GCCs powered by AI, automation, and product-centric operating models.
“India’s GCC ecosystem has evolved significantly, and enterprises today expect advisors who can bring strategic clarity, execution depth, and continuity across the lifecycle. This collaboration allows us to deliver precisely that through a highly integrated and independent advisory model,” said Mohith Mohan.
HEX Advisory Group brings decades of experience in outsourced IT, BPO, and GCC consulting, while MOAR Advisory contributes strong regional market access, research-driven execution, and operational expertise across India and international markets.
“Enterprises need advisors whose only priority is long-term enterprise success. This partnership is built on independent counsel, operational rigour, and the ability to support clients through every phase of their GCC evolution,” said Sarthak Brahma.
Together, the firms will offer end-to-end support spanning planning, execution, governance, optimisation, and monetisation of GCC operations.
