Primus Partners has released its latest report, “Housing Horizons 2030,” outlining five structural shifts set to redefine India’s housing landscape amid rapid urbanisation. With nearly 600 million Indians expected to live in cities by 2030 and a housing shortage of around 30 million units, the report stresses the need for a systemic shift rather than incremental improvements.
The report highlights digital twins as a critical enabler of simulation-led urban planning, helping reduce construction delays and improve decision-making. It also underscores the growing role of artificial intelligence in housing finance, pricing, and operations, enabling faster approvals and data-driven outcomes. Additionally, fully digital property transactions are streamlining the home-buying process, reducing timelines from weeks to days while enhancing transparency.
A major shift identified is the rise of Real Estate as a Service, with models such as co-living, managed rentals, and student housing gaining traction for their flexibility and affordability. Sustainability also features prominently, with green buildings capable of cutting energy consumption by up to 50%, aligning housing growth with climate goals.
Aarti Harbhajanka noted, “India’s housing challenge is no longer about building more homes, but building a smarter, faster, and more inclusive ecosystem. Execution at scale will determine success.”
The report estimates these shifts could unlock ₹2.5–3 trillion in economic value, reduce construction timelines by up to 50%, and generate significant employment. However, it cautions that fragmented data systems, policy misalignment, and limited institutional capacity could hinder widespread adoption.
Rajan Bandelkar added that digital platforms are fundamentally transforming the home-buying journey, making it faster and more accessible.
Primus Partners concludes that India stands at a critical inflection point, with the focus now on scaling integrated, inclusive solutions nationwide.
