Author: Bureau
AI recommendations, 3D visualisation and configurable furniture enhance customer experience Interio by Godrej, the furniture brand from Godrej Enterprises Group, is combining digital technology, personalisation and physical retail to transform furniture shopping. Its digital engagement tools have contributed to a 6% improvement in conversion rates, with AI-powered recommendations, 3D visualisation, room planning and configurable furniture integrated across the customer journey. Interio’s e-commerce business has grown 14x over the past three years and now contributes 15% to its furniture business. Its delivery and installation network has expanded from 1,200 to more than 20,000 pincodes, with 24-hour delivery and installation available across…
Fintech platform shifts focus from transactions to better investor outcomes Rupeezy today unveiled “Your Money Can Do More”, a new brand philosophy reflecting its broader focus on helping investors make more informed and purposeful financial decisions. As investors gain access to more products, platforms and information, the challenge is increasingly shifting from accessing markets to understanding how to make better decisions and derive greater value from their investments. Rupeezy aims to address this gap by evolving from a transaction-led platform into an investor-outcomes platform that brings together technology, investing tools, transparency and human support. At the core of the philosophy…
New 654g lens combines 100-400mm versatility, advanced optics and fast autofocus Sony India today announced the launch of the FE 100-400mm F5.6-8 OSS, expanding its full-frame Alpha E-mount lens lineup. Designed for wildlife enthusiasts, travellers and creators, the new lens combines a compact, lightweight design with advanced optics, fast autofocus and optical image stabilisation. Weighing 654 grams and measuring 165.5mm in length, the lens offers a versatile 100-400mm focal range. With an optional teleconverter, users can extend its reach up to 800mm, making it suitable for wildlife, sports, travel and other subjects requiring greater reach. The lens features two ED…
New EXPL 10, EXPL 20 and EXPL 140 cater to riders across skill levels Decathlon Sports India has expanded its ROCKRIDER Explore Series with three new mountain bikes—the EXPL 10, EXPL 20 and EXPL 140. The lineup caters to riders ranging from beginners and leisure cyclists to trail and adventure enthusiasts, with the EXPL 140 marking Decathlon’s first 29-inch Made-in-India mountain bike. The Explore Series has been developed using research on Indian rider morphology, riding behaviour and terrain. The bikes feature locally adapted frame geometry, handlebar widths, saddle ergonomics and testing protocols, combining technical components with ease of handling. “Decathlon’s…
Uniware to power inventory and fulfilment operations for Urban Company’s Middle East business Urban Company’s Middle East arm has partnered with Unicommerce, an AI-powered e-commerce enablement SaaS platform, to manage its e-commerce operations across Saudi Arabia and the United Arab Emirates. As Urban Company expands across the region, it will use Unicommerce’s flagship platform, Uniware, to manage inventory and fulfilment for its at-home service ecosystem. The platform will provide real-time inventory visibility and help route orders for service kits and consumables to service professionals across the region. The partnership builds on the companies’ existing relationship in India, where Urban Company…
Bengaluru: Strides Pharma Science Limited (Strides) today announced that its flagship manufacturing facility in Bengaluru has received the Establishment Inspection Report (EIR) from the United States Food and Drug Administration (USFDA), marking the successful closure of the inspection conducted at the facility. The USFDA conducted a current Good Manufacturing Practices (cGMP) inspection of the facility from May 12 to May 20, 2026. The inspection concluded with the issuance of a Form 483 containing five observations. Strides subsequently submitted a comprehensive response addressing all observations within the stipulated timeline. Following its review of the Company’s response and the corrective and preventive…
India’s first commercial EV manufacturer to achieve the milestone Mahindra Last Mile Mobility Limited (MLMML) has crossed 4 lakh cumulative electric vehicle sales, becoming the first commercial vehicle manufacturer in India to achieve the milestone. The company has also retained its position as India’s No. 1 electric commercial vehicle manufacturer for four consecutive financial years. The milestone spans passenger and cargo last-mile segments and reflects growing adoption of electric mobility among drivers, delivery partners, shopkeepers and small businesses. Mahindra’s electric portfolio includes the UDO, Treo range, Zor Grand, ZEO and e-Alfa. Mahindra EVs have collectively travelled more than 9 billion…
1,400+ awareness activations conducted across 401 cities and towns Axis Bank, one of India’s largest private sector banks, has concluded its nationwide Consumer Protection Awareness Campaign under the theme “Nazar Fraud Par, Sabr Khud Par”, aimed at strengthening awareness around financial fraud and promoting safe banking practices. The campaign covered 401 cities and towns across 23 states, with more than 1,400 activations engaging over 69,000 individuals through customer education and awareness initiatives. The outreach extended from major cities including Mumbai, Delhi, Kolkata and Chennai to smaller towns and rural locations such as Agar, Sambalpur, Ayodhya and Chinamiram. In South India,…
New ULIP investment option combines value and momentum through a rules-based approach ICICI Prudential Life Insurance has launched the ICICI Prudential Life BSE 500 Momentum Value 50 Index Fund, a value-plus-momentum investment option offering customers access to long-term equity opportunities through select unit-linked insurance plans (ULIPs). The fund provides exposure to 50 companies selected from the broad BSE 500 universe, following the ICICI Pru BSE 500 Momentum Value 50 Customized Index. The rules-based strategy combines attractive valuations with positive price momentum and is reviewed quarterly to respond to changing market valuations and trends. Where a stock cannot be selected due…
Flagship lounge at Delhi’s Terminal 3 recognised as ‘Airport Lounge Opening of the Year’ Air India’s flagship Maharaja Lounge at Terminal 3, Indira Gandhi International Airport, New Delhi, has won the Gold award for “Airport Lounge Opening of the Year” at the FAB 2026 Awards, held recently in Bengaluru. Organised annually by The Moodie Davitt Report, the FAB Awards recognise excellence in airport food, beverage, lounge and hospitality. The Maharaja Lounge stood out among leading international nominees for its architecture, dining and service standards, marking a significant global recognition for Air India’s premium customer experience. Rajesh Dogra, Chief Customer Experience…